Master Mentalist Michael Gutenplan

How to handle event cancellations due to change in club management

By Michael Gutenplan August 20, 2023Member EventsNo Comments

The club business is a world of constant turnover. It seems like every week managers and boards change. With new faces showing up in management positions reviews of existing contracts quickly follows…

Top 7 reasons members don’t show up and how to change it.

By Michael Gutenplan August 14, 2023entertainment, Member Events, PromotionNo Comments

You booked the show on a holiday weekend or during a major event. Always look at the school, social, and community calendar before booking events. And if it’s off season…

Stop saying you’re out of our budget and start asking if we can make it work within our budget

By Michael Gutenplan July 31, 2023corporate events, entertainment, Member Events, Vendor IdeaNo Comments

An amazing thing happened today – I got, at almost the same moment, two emails from clubs, each dealing with cost and budgets. One email stopped the conversation cold with…

“Raise the Chandelier”

By Michael Gutenplan July 24, 2023corporate events, entertainment, Member Events, Promotion, Vendor IdeaNo Comments

At a recent show I overheard an incredible conversation. Someone was looking for a ladder to raise a chandelier so it wouldn’t cast a shadow on my stage. They asked…

Ask and you might receive – changes to a performance agreement

By Michael Gutenplan July 3, 2023entertainment, Vendor Idea1 Comment

Let’s talk about performance agreements. Every act you book should provide you with a performance agreement – and if they say “I work on handshakes” you may want to insist…

corporate entertainer, strolling entertainment specialist, and psychic entertainer/mentalist Michael Gutenplan

Exclusive events are the secret to satisfaction.

By Michael Gutenplan June 28, 2023corporate events, entertainment, Member Events, Promotion, Vendor IdeaNo Comments

Every week I fly across the nation to perform at a club or corporate event. Members and attendees are often surprised that I’m there just for their show. “You flew…

Want a great event – have good sound and lights!

By Michael Gutenplan June 19, 2023corporate events, entertainment, Member Events, Promotion, Vendor IdeaNo Comments

You’ve booked the best, your members are excited, and the event is sold out… what can go wrong?!? The number one thing I experience as a performer for private clubs…

Phone, text, or email – how to market your events to members

By Michael Gutenplan June 13, 2023corporate events, Member Events, PromotionNo Comments

If you’re reading this blog you most likely get my monthly email and if you don’t open it, a follow-up a week or two later While a few people get…

The Power of Taking Risks with Entertainment

By Michael Gutenplan June 6, 2023corporate events, entertainment, Member Events, Vendor IdeaNo Comments

In the world of private clubs there’s a funny situation. To put it bluntly - the members have money, the clubs don’t. The tight budgeting and financial accountability necessary in…

Buy Now – Make a Profit Later!

By Michael Gutenplan May 30, 2023corporate events, Member Events, Vendor Idea3 Comments

I can’t tell you how many times I perform at a club or venue and they are renting equipment. Sound, stage, lights… It’s a waste of money! The excuse is…